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M19 - BS

The Cassia Brand Story

Live, Laugh, Love Your Way

Unleash Your Travel Spirit

Travel is freedom – the freedom to roam, to learn and to engage. When we travel, colours become a little brighter, music plays a little louder and smiles grow a little wider. Cassia isn't just a home-away-from-home. It’s a community hub. We exist for people who want to experience life through the lens of travel.

M06 - BS (1)

Redefining Hotel Living

In a global market where hotels are often categorised into luxury, budget, corporate, or aparthotel – and appeal to strictly-defined markets – Cassia refuses to be labelled. Our furnished, serviced studio and hotel apartments, each with its own fully equipped kitchen, defy conventional categories. We continue to respond with enthusiasm as travel and people evolve.

M06 - BS (2)

Lasting Connections. Lifelong Memories.

These people always come first. We don't resort to clichés about being one big, happy family. We simply strive to be friends, regardless of which side of the check-in desk you’re on. At Cassia, we don’t follow the rules of travel because there are none. One size has never fit all, so we keep things dynamic to make sure everyone experiences the freedom of travel. And besides, we have a lot of fun along the way.

M06 - BS (3)

About Banyan Group

Banyan Group (“Banyan Tree Holdings Limited” or the “Group” - SGX: B58) is an independent, global hospitality company with purpose. The Group prides itself on its pioneering spirit, design-led experiences and commitment to responsible stewardship. Its extensive portfolio spans over 70 hotels and resorts, over 60 spas and galleries, and 14 branded residences in over 20 countries. Comprising 12 global brands, including the flagship brand Banyan Tree, each distinct yet united under the experiential membership programme withBanyan.

The founding ethos of “Embracing the Environment, Empowering People” is embodied through the Banyan Global Foundation and Banyan Academy. Banyan Group is committed to remaining the leading advocate of sustainable travel, with a focus on regenerative tourism and innovative programmes that elevate the guest experience.

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